Content that works. Visible on Google. Relevant in AI.

A lot of content is produced – but often the wrong kind. We show you which topics really matter: In Google, in AI Overviews, and in ChatGPT. Data-driven. Measurable. Strategic.

More Awareness

Appear in AI answers

More Relevance

Real user & AI questions

More Leads

Target buying intents

More Control

All touchpoints visible

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A selection of companies that already trust us

Gestalterbank Logo Hanseatic Bank Logo OMR Logo Nafa Feinkost GmbH Logo Jack Wolfskin Logo Barmer Logo

Understanding the core problem

From keyword chaos to strategic clarity

The Problem

Lots of Content. Little Impact.

Marketing teams invest thousands in content – without knowing if it will even be found. Often content even duplicates itself. While Google experiments with AI Overviews and ChatGPT answers millions of users, the foundation is missing:

Which topics are truly relevant?
Where is my brand visible?
What should I produce next?
????
Scroll for the magic

How Keyword-Cluster creates structure

Choose an industry and see how an unsorted keyword list becomes organized clusters.

YOUR BENEFITS

Not just a tool. A strategic advantage.

Discover how structured keyword clusters take your content strategy to the next level.

01

More Awareness

Your brand – everywhere

Not just on page 1 in Google. Also in AI Overviews and ChatGPT answers. We show you where your brand is mentioned – and where it's not. For the first time with quantified Share of Voice in AI systems.

Example: While your competitor appears in 12% of all ChatGPT answers, your brand is completely missing. We show you how to change that.

02

More Relevance

Content that answers real questions

Your content isn't created from gut feeling, but from real user questions – from Google and ChatGPT. Over 50 differentiated search intents ensure that every topic gets the right format.

Example: "Savings account comparison" needs an interactive table. "Difference savings vs. fixed deposit" needs an FAQ format. We tell you exactly what users expect.

03

More Leads & Sales

Target buying intents

Our AI-powered prioritization shows you which topic clusters have commercial intent. This way you invest in content that doesn't just bring traffic – but customers.

Example: "Savings account comparison" has Priority 1 (buying intent), "History of savings accounts" has Priority 5 (informational, no conversion potential).

04

More Control

All channels. One dashboard.

For the first time, see Google Rankings, AI Overview presence, and ChatGPT mentions in one integrated dashboard. With competitor comparison, trend analysis, and automated recommendations.

Example: Your competitor dominates AI Overviews with 23% market share. You have 4%. We show you which 5 clusters to optimize to catch up.

4 STEPS TO SUCCESS

From Data to Strategy

From keyword list to complete content strategy in four simple steps.

OUR FEATURES

Everything you need for data-driven content

From planning to optimization to monitoring – our features cover the entire content lifecycle.

PLANNING

What do I need to create?

ML Clustering

Benefit

You know exactly how many pages you need and how deep your site structure should be.

Impact

No redundancies, no keyword cannibalization – every page has a clear focus.

AI Prioritization

Benefit

Prioritize topics by business impact, not just search volume.

Impact

You create content that generates leads and sales – not just traffic.

OPTIMIZATION

How do I get it right?

50+ Search Intents

Benefit

You identify whether a topic needs video, images, or interactive elements.

Impact

Higher rankings through better user signals and more conversions through perfectly matched content.

Word Count Benchmark

Benefit

You see the average word count of the top 3 results for each cluster.

Impact

Predictable effort for your editorial team – no unpleasant surprises.

MONITORING

What actually works?

Project Dashboard

Benefit

Google rankings, AI Overview, and ChatGPT mentions in one dashboard.

Impact

You see your own performance and spot competitor trends early.

Google
+12%
AI Overview
23%
ChatGPT
8x

Market Dashboards

Benefit

You see which domains dominate which topic clusters.

Impact

You understand the market structure and find gaps you can fill.

Hierarchy Your Domain Competitor
Comparison
75%
23%
Target Group
65%
35%
business savings
45%
55%

OUR EXPERTISE

Keyword-Cluster is already used across all industries

2M+
Tracked Keywords in active projects
75K+
Tracked Prompts in active projects
100K+
Clusters optimized in active projects
2%
Market share improvement per month in active projects

Keyword-Cluster is known from

OMR Contra Marketing CMCX Turi2

Customer Stories

What our customers say

Gestalterbank-Logo

"With the cluster analyses, we have an ideal data basis that we use in our marketing in a variety of ways: Whether for our marketing plan, as a basis for blog posts, or for the structure and design of our website – we repeatedly rely on the cluster analyses as a basic tool. They have now become an integral part of our marketing workflows."

Dominic Spinner
Dominic Spinner
Volksbank eG - Die Gestalterbank
Marketing Team Lead
Nafa Feinkost GmbH

"The keyword cluster analysis far exceeded our expectations! We were particularly impressed by the depth of the analysis. Many thanks to the dedicated team for the detailed insights into search trends and user behavior. We are now looking forward to specifically integrating these valuable findings into our content strategy."

Jessica Matt
Jessica Matt
Nafa Feinkost GmbH
Marketing Manager

OUR PRICING

You only pay for keywords and prompts that truly matter to you

Our pricing model offers maximum flexibility and depends on the number of keywords or prompts. The more we cluster, the cheaper it gets per unit.

Calculator:

5,000 Keywords / Prompts

5k 50k 100k+

70 EUR / month

(1.4 EUR cents per keyword)

Make non-binding inquiry

ABOUT US

Who we are

We are two digital marketers with a passion for SEO and extensive data expertise. We founded the Keyword-Cluster.de project to free up your time so you can focus on what matters in marketing: your customers.

  • Max Braun

    Max Braun

    Co-Founder

    After more than twelve years of professional experience and SEO management of large projects for Content Fleet with over 20 million Google visitors per month, one thing is clear to me today: Clean and clear content structuring as well as the right strategy for which topics to invest in are the key success factors in SEO.

  • Lukas Euler

    Lukas Euler

    Co-Founder

    Developing models for statistical analysis also helps me with many decisions in my professional life. With almost ten years of professional experience working with successful brands in the SEO context for Content Fleet, I have learned that a data-driven content strategy is a guarantee for success in Google rankings.

FREQUENTLY ASKED QUESTIONS

Find answers to common questions

Can't find the answer you're looking for? Send us a message and we'll get back to you.

OUR CONTACT

Get in touch – we look forward to hearing from you!

Schedule a free and non-binding live demo now or get a free trial version directly. We're happy to present the product to you in a joint meeting.

  • Max Braun

    Max Braun

    Co-Founder

  • Lukas Euler

    Lukas Euler

    Co-Founder

Telefonnummer
+49 40 600 800 600
E-Mail
[email protected]
Adresse

Kehrwieder 8
20457 Hamburg / Germany

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